I spent two weeks in the Caribbean over the holidays, listening to a lot of reggae music. My personal favorite is Bob Marley.
Bob Marley came from nothing.
He was born in total poverty in the village called Nine Mile up in the hills of Jamaica, and raised in the Trench Town district of Kingston.
In the 1970s, as Marley’s popularity soared, Trench Town became an all-out war zone sparked by divisive politics, drugs, and corruption.
Yet despite violence and poverty, Trench Town produced some of the greatest music Jamaica has ever known. Not only did Bob Marley emerge from the famous “government yards in Trench Town”, but so did many of his “Wailers”, including Peter Tosh and Bunny Wailer. To this day Trench Town is famous as the birthplace of rocksteady and reggae music.
Despite coming from absolutely nothing, Bob Marley became a music legend, cultural icon, and modern-day philosopher.
So many great rock stars came from poverty-striken and broken homes, includingElvis, Springsteen, Jay-Z, and Hendrix.
You don’t need power, money, political pull, job security, or corporate influence to be a rock star.
Being a rock star is a choice.
You can chose to create something truly memorable, something game changing, something meaningful… or you can chose to be average and watch the world go by.
Bob Marley chose to speak from his heart and make music that reflected his personal feelings, his religious beliefs, and his cultural heritage. He chose to change the lives of people around him in a positive and powerful way.
If you decide to sit and wait for the right time, circumstance, financial situation, and political climate to “rock”, you’ll be waiting a long, long time.
I think you should choose to rock instead.
Forget about your circumstances and forget about your excuses. Wake up and start rockin’.
With one click right here you can order Brand Like A Rock Star: Lessons From Rock ‘n’ Roll To Make Your Business Rich and Famous. It is a step by step guide to creating a powerful brand that rocks using the core marketing strategies of the bands and singers you love.